16.05.2012

Skiing steep and flying high in Chamonix

Norrøna Ambassador Michael “Bird” Shaffer reports from spring flying season in Chamonix, France:

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“On the 10th of May, we tried and skied the Mallory with Mark Shelp. You can see the track down through the crux with maximum exposure. Tres Difficile td +.Then we got to the diagonal ramp where it was supposed to get easier and it turned into nearly breakable rain ice. We down climbed with two rappels all the way out the exit couloir. What a special place and great experience for us and for the people in the cable car!

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The next day i was alone up the Aguille Du Midi alone with my wing. I met French mountain guide and wing suit instructor Jimmy. He gave me crampons because I felt the wind was the wrong direction to do my first north face speed ride and I was going to fly into the Mer De Glace and walk out the bottom.

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As two choucas ( the spirit bird of the mountain. our fallen brothers and sisters) flew by me to say hello, the wind change direction. I set up and another speed ride French brother showed up. I told him it would be my first and he said “hey, follow me”. Wing up and skiing along , I took a big left and woooooooooooo ooooo lllaaaa laaa BI KAAAAW!

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Related products: Norrøna lofoten 2011/12 – back country freeride

Norrøna lofoten

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26.04.2012

Skiing Senja – the fairy tale island

Our colleague Bjørn Fjellstad took advantage of great weather and snow conditions in Northern Norway lately, leaving the Norrøna Headquarters with a clear plan in front of last weekend, and coming back with a big smile on his face monday morning.


Perfect place also for testing the new Norrøna lyngen jackets and pants, coming for winter 12/13, together with the lofoten integral 30L pack

Judging from the photos and video, Bjørn obviously made a good call when jumping on a plane to Nothern Norway, with his skis in the luggage. Senja, also called “the fairy tale island”, is Norway’s seccond biggest island, and a great outdoor destination, both in summer and winter. This mountainous island, with fingers of mountain ridges stretching out into the ocean, lies north of Lofoten, and south of Lyngen, above The Arctic Circle. One could maybe say the geography and ski terrain of Senja includes a little bit of both Lyngen and Lofoten: On the interior: valleys, and mellow terrain between the mountains. On the outside: fjords and peaks with alpine faces diving straight into the fjords.

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18.04.2012

Back in the French nest – Bird checking in from Chamonix

Norrøna Ambassador Michael “Bird” Shaffer has been enjoying another epic season in the USA, and is now finishing it off with the “steep skiing season” in the European Alps.

Especially at his home mountain, Stevens Pass, near Seattle in the Pacific North West, this season has been a deep one, and “the Bird” reports he has been making only small Journeys away from his home nest. Now, the time has come for migration:

“It took a coupla weeks of patience but it all comes together in Chamonix Valley for those that wait.

The Cham Fam is thriving and well. Everybody is smiling and having some of the best runs of the season. April love is upon us and it rains every night in the valley with powder starting from the midstations of the Grand Montet and Aguilee du Midi.
Huge Windows in the white outs give us the visibility to ride fast in the deep stable snow.
Now that the crevasses are filling in and the big dark walls of the northfaces are painted white, soon it will be time randonee and quiet possibly ski the dream.

looking forward to share the rest of the story.
kaaaaaw kaaaaaa!”

-Bird

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15.03.2012

Norrøna falketind flex1 – “a true all-round talent”

Once again, a piece from our falketind concept makes us proud, as German magazine “Outdoor” picks the Norrøna falketind flex1 jacket as their “editor’s choice” for summer 2012, presented in their March 2012 edition.

norrøna falketind flex1 jacket outdoor editors choice

Calling it “a true all-round talent”, and “a flawless softshell for the whole year and all outdoor activities”, “Outdoor” is clear that it’s versatility is something they appreciate about this jacket. Obviously, that’s something we’re really glad to hear, something that makes us proud and something that inspires us to keep working to improve this and our other products even further, along side the many other extremely positive comments we’ve already gotten on this product, from many of our customers as well as our testers and media. Continue reading

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29.02.2012

Super strong 5* for Norrøna lofoten 30L pack

Norway’s biggest magazine and website for skiing, snowboarding and other outdoor action sports has tested the Norrøna lofoten freeride backpack, and find it pretty close to perfect. Friflyt.no writes: “Great carrying comfort. Well functioning details without too many straps. Durable. Well made separate room for avalanche equipment.”

image from friflyt.no

We’ve made the lofoten 30L pack to be a versetile freeride backpack for days in and around the ski resort, heli skiing, cat skiing etc, as well as for smaller and bigger hikes into the back country. It’s made with a strap system that carry skis and snowboards in multiple ways, and also pretty much anything else you would want to strap on there, like a tripod, a big rope, helmet, ice axe, poles, snowshoes, a camping mat etc. Even a mountain bike can be carried on the lofoten integral 30L pack, try it :-) . Continue reading

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28.02.2012

Norrøna company ski trip to the Alps

Making outdoor products is great fun. But using them is even better. We just came back from a company ski trip to the Alps with big smiles, after some great skiing and snowboarding around Andermatt, Switzerland. Here is a little movie clip and some words from our colleague Bjørn Fjellstad, as well as some of the photos taken by the group:

“Skis and boards, safety equipment, skins and obviously loads of Norrøna gere was stuffed in the afternoon flight departing for Zurich on Friday the 10th of February, as the Norrøna company sport team sat the course for five full days of skiing in Andermatt, Switzerland. Continue reading

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24.02.2012

5* for Norrøna narvik “working gloves”

Major Norwegian outdoor and action sports website, friflyt.no, finds the Norrøna narvik dri1 gloves “comfortable, durable, price worthy and cleverly detailed”, after long term testing.


clipping from friflyt.no

We’ve developed the gloves and mittens in our narvik concept for freeriding in resorts, sidecountry and backcountry, to be comfortable, durable, functional and warm. Nothing is more inspiring and rewarding than getting it confirmed by customers, press, our ambassadors or anyone else using our products in their right environment, that our products are on point. Except maybe for taking them out on the mountain and feeling it ourselves. Continue reading

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21.02.2012

A minute of snow – Jackson Hole

Norrøna Ambassadors Nikolai Schirmer and Vegard Rye brings us their third “minute of snow” from their adventures this season. And unfortunately it looks like we will have to wait a while for the next minute from them:

A Minute of Snow: Jackson Hole from Nikolai Schirmer on Vimeo.

“With a two season streak of record high snow falls, and an average far exceeding that of Europe, me and Vegard figured Jackson would be a safe bet for snow in january. Having experienced saharan conditions in Europe the previous season, we set aside a month and waxed our powstaches in anticipation of the coming faceshots as we set off after new years. Continue reading

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07.02.2012

Stoked! David Underland in Freeride World Tour Roldal

Norrøna Ambassador David Underland just learned that he has gotten a wildcard for the upcoming FWT competition stop in Røldal, Norway. That means he will be meeting the worlds best big mountain snowboarders to compete on “home ground” in the end of this month. He is S T O K E D!


Home Ground: David in RFC 2011 finals, photo: Sverre Hjørnevik /RFC

Having won both the Røldal Freeride Challenge and the Norway Freeride World Tour multiple times, as well as having competed in the Freeride World tour twice and placed third in the prestigeous Xtreme Verbier, no Scandinavian big mountain snowboarder is better fit, when it comes to experience and results, to represent “home ground” as the world elite arrives in Norway to challenge each others in the mountains of Røldal. Continue reading

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27.01.2012

An awesome season! And it’s just getting started.

Norrøna Ambassador to Austria, Thomas Gaisbacker, is experiencing what may become on of the best seasons ever in the Alps. Looking at this pictures, he is obviously one of the many to appreciate this winter’s deep snow across Europe.

“This season is awesome! I have never seen so much snow in austria. The snow layer is so big you don`t have to think about the landing Continue reading

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