Say hi to Patrick from our Boulder Concept Store!

Norrøna Concept Store Boulder is our first store in North America. Here you'll find all the latest Norrøna collections in addition to an espresso bar, a repair center, a local hang-out spot and Patrick!

Hey everyone, this is Patrick from the Boulder, Colorado store and I am stoked to share with you some of the treasures I call home.

- Patrick Gould

Boulder was the perfect place to introduce Norrøna to the U.S.

We opened our doors in May, 2019. With the residents here sharing the same sustainability values as well as passion for the outdoors and quality gear Boulder was the perfect place to introduce Norrøna to the U.S.

Boulder has a lot to offer. It sits on the Front Range of the Rocky Mountains.

The east entrance of the Rocky Mountain National Park is only an hour’s drive north, the nearest ski resort is half an hour’s drive, world-class rock climbing is all around in nearby St. Vrain, Boulder, Eldorado, and Clear Creek Canyons. Fly fishing and paddling are nearby as well with Boulder Creek and Boulder Reservoir and even the high alpine Gross Reservoir isn’t too far away in a beautiful setting. Hiking and mountain biking trails are abundant and all within walking distance of the store. If you’re in the area you need to check out the Flatirons in Chautauqua Park. Need a quick leg and lung burner? Climb Mt. Sanitas. If you need any help with planning your trip visit us in store. We have a library of guidebooks and maps to peruse.

Although the activities in the area are endless I focus on camping, SUPing and climbing in the warmer months and snowboarding when the snow is good. Whatever I can do with my wife and two dogs the better. My dog, Marla Pooch, is the perfect companion on my stand up paddleboard and Fitzgerald is the best for cuddling in a chilly tent. My wife, Andrea is an amazing camp chef concocting amazing campfire creations.

I hope to meet you in the store!

Welcome to Norrøna Concept Store Boulder. 

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