ambassador

What it really means to be a Norrøna ambassador

These days, the word “influencer” is often used to describe the product-pushing masters dominating social networking platforms. That’s why we here who work within Norrøna bristle at the idea of our ambassadors being confused for influencers. Sure, they represent our brand and are the creators of some truly inspirational content. Yet one of the primary responsibilities of a Norrøna ambassador isn’t as well known…